There are many ways technology is bringing innovation to the cannabis market, ranging from the extraction and measurement of active ingredients, to recipe development of new food and beverage products. We explored some of the innovative technology applications taking place in cannabis and summarized them below: Customisation In the future, cannabis product ratios could be… Continue reading Cannabis Innovation Through Technology
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Category: Innovation
Pearl’s Top Picks from CHFA East Show
Pearl reviewed the vendors in attendance at the Canadian Health Food Association Eastern Tradeshow held on Sept 12-15 in Toronto. Below are our top picks from this years show: Sproos Sproos promotes collagen as being a key component for the maintenance of healthy skin, gut and joints. They offer a variety of supplements and snacks… Continue reading Pearl’s Top Picks from CHFA East Show
How to Become a Sustainable Brand
We reviewed Euromonitor’s “How to become a sustainable brand” and pulled out the key points in bite-sized infographics outlining important trends and formulas you can integrate into building your organization’s sustainability strategy. Below are statistics provided by Euromonitor that show the importance of building a sustainable brand not only to consumers, but especially among industry… Continue reading How to Become a Sustainable Brand
Food Fight – An Overview to Alternative Proteins
Alternative proteins are hot as a summer BBQ grill! Consumer adoption of alternative protein continues to grow for a variety of reasons – health, environment and animal welfare. In Pearl’s 2019 Health & Wellness Study three-quarters (75%) of Canadians had either consumed or were interested in trying plant-based meat alternatives! Just under half of Canadians… Continue reading Food Fight – An Overview to Alternative Proteins
Review: Tim Hortons Innovation Café
We tried Tim Hortons Innovation Café – here’s what we. thought Pearl visited the new Tim Hortons Innovation Café in Toronto this week with a group of 5 taste testers to try some of their new and innovative offerings. Store Environment & Experience Our overall restaurant experience was pleasant. While it was busy non-stop throughout… Continue reading Review: Tim Hortons Innovation Café
Cannabis 2.0 Product Innovation Opportunities
Deloitte estimates the Canadian market for edibles and alternative cannabis products to be worth C$2.7 billion annually. With the coming legalization of alternative cannabis products in Canada, it’s important for licensed producers and retailers to understand what consumers are interested in and their motivations. In this blog, we’ll explore the findings from Deloitte’s report Nurturing… Continue reading Cannabis 2.0 Product Innovation Opportunities
Fun and Innovative Food Trends
Pearl went to the Canadian National Exhibition (CNE) in Toronto and tried some of the fun and innovative food trends. Here’s what our group of 4 taste testers thought: Pickles The use of pickles was an unexpected trend we could get on board with! We tried the two most unique menu items featuring pickles: pickled… Continue reading Fun and Innovative Food Trends
Pearl’s Top Picks from Mintel’s Consumer Trends study
We reviewed Mintel’s 2019 Global Consumer Trends and here are the most interesting and relevant key takeaways: Total Wellbeing Consumers around the globe are looking for personalized products that are able to adapt to their body’s changing needs and can help them focus on their wellness in a holistic manner. Mintel shared that 38% of… Continue reading Pearl’s Top Picks from Mintel’s Consumer Trends study
Why You Shouldn’t Invite Consumers to a Focus Group
If you want to know your target consumers, don’t invite them to a focus group. If you want to feel empathy for your target consumers, don’t invite them to a focus group. If you want to tell a story about your target consumers, don’t invite them to a focus group. Why not? They are going… Continue reading Why You Shouldn’t Invite Consumers to a Focus Group
Health & Wellness Packaged Foods Trends
We reviewed Euromonitor’s Top 3 Health & Wellness Packaged Food Trends and deep dived into three key areas: Free from growth driven by healthy appetites Free from has moved beyond intolerances to a broader health-conscious consumer. Free from foods have a growing perception of being healthier and more natural. These perceptions paired with the increased… Continue reading Health & Wellness Packaged Foods Trends