Pearl Strategy

Pearl’s Top 5 Key Takeaways from the CBD Insights Conference

Pearl attended The CBD Insights conference Feb 27th hosted by Food & Consumer Products of Canada, and here are our key takeaways. We hope you will find some valuable insights to help grow your business. 1. The Market will explode The global CBD market is expected to grow from $1.5 billion dollars to $17.3 billion… Continue reading Pearl’s Top 5 Key Takeaways from the CBD Insights Conference

2020 Canadians Perspectives on Health & Wellness – Part 1

In Canada, health & wellness continues to evolve, creating new demand for healthy products and services in food & beverages. To find opportunities in the health and wellness space, we surveyed 1,000 Canadian adults, with representation across ages, genders and provinces, in English and French Canada, to understand their health & wellness attitudes and behaviours.… Continue reading 2020 Canadians Perspectives on Health & Wellness – Part 1

Pearl’s “Take” on Future Wellness Trends

We’ve reviewed the Global Wellness Summit’s list of the Top 10 Future of Wellness Trends of 2020 and pulled out key insights along side findings from our 2020 Health & Wellness in Canada study. This is part 1 of our 3 part blog series exploring these trends. Focused Shift From Sleep To True Circadian Health… Continue reading Pearl’s “Take” on Future Wellness Trends

Our Top 5 Picks- from Euromonitor’s Consumer Trends Report

Euromonitor International’s Top 10 Consumer Trends for 2020 report forecasts ten trends that they expect to have a significant impact on the coming year. Below we pull out our Top 5 picks from their report and provide examples of products or services that further support their hypotheses. Inclusion For All – Disabilities in the spotlight… Continue reading Our Top 5 Picks- from Euromonitor’s Consumer Trends Report

Pearl’s POV on Hershey’s Kitchen

We checked out the new Hershey’s Kitchen in downtown T.O. Here is our assessment: The Experience The store was bright, fun, and smelled delicious! The storefront was covered in giant cookie decals, which were hard to miss, and the inside featured a “Life is Sweet” burst of candy with the Hershey’s name. They made the… Continue reading Pearl’s POV on Hershey’s Kitchen

Pearl’s Top 3 Picks: Consumer Trends for 2020

Trend Watching just released five emerging consumer trends for 2020. Below we call out our top 3 picks and provide examples of products and services that support their forecast. Green Pressure Consumers are moving from eco-status to eco-shame in 2020. Eco-consumption will become less about the status of opting in, and more about the shame… Continue reading Pearl’s Top 3 Picks: Consumer Trends for 2020

Pearl’s Top 3 Picks- Megatrends

Euromonitor International’s 2019 Megatrends report focused on eight trends that will have significant impact on a wide range of industries. Below we will drill down on our top 3 picks and provide examples of products or services that are on target with these trends. Healthy Living The study reports that consumers are demonstrating a more… Continue reading Pearl’s Top 3 Picks- Megatrends

Carlo’s Bake Shop Vending Machine in Toronto

Pearl checked out the Carlo’s Bake Shop vending machine in Toronto! Here is our assessment. Slices from Carlo’s Bake Shop “ATM” around Toronto have been in high demand since their launch last week – most machines selling out by 2pm everyday! We were lucky enough to stop by during a quiet time and check out… Continue reading Carlo’s Bake Shop Vending Machine in Toronto

Pearl’s Top Picks from GIC 2019

Pearl attended the 2019 Grocery Innovations Canada Tradeshow in Toronto on Oct 22-23 to check out the new products entering the market and to understand food and beverage trends. Below are Pearl’s top innovation themes and product picks from this year’s show. Wholesome. The word “wholesome” made an appearance in numerous ways as consumers continue to… Continue reading Pearl’s Top Picks from GIC 2019

Part 2 – QSR Chicken Sandwiches: The Face Off

Chicken sandwiches have been in the news lately, with the hype of Popeye’s limited time offering in the U.S. and the launch of the first Chik-fil-A location in Canada. Our team of tasters tried 6 of the most popular chicken sandwiches at quick service restaurants in Toronto, and here is what they thought. This is… Continue reading Part 2 – QSR Chicken Sandwiches: The Face Off