INSIGHT GEMS FROM PEARL
Featured Insight
Innovation is challenging, no question about it. It requires vision, process, best practices, a team, and most importantly, alignment with company strategy.
Insights
Building a Successful Brand Strategy by Understanding Product Claims
Building a Successful Brand Strategy by Understanding Product Claims Consumers attitudes and behaviours are changing
Pearl’s Top 3 Picks November Lifestyle Trends
Trendhunter highlighted a number of interesting lifestyle trends for the month of November. We’ve matched
Pearl’s Picks – Top 3 Post Pandemic Trends
Trendhunter highlighted a number of interesting Post Pandemic Trends in a recent online conference- The
Pearl’s Picks – Top 3 Consumer Trends for 2021
Euromonitor highlighted a number of interesting global consumer trends for 2021. Below we review our
The Next Normal of Organizations
McKinsey & Company predicted the “next normal” of organizations that will follow the COVID-19 crisis.
The Next Normal for Consumers
The Next Normal of Consumer Behaviour McKinsey & Company predicted the “next normal” of consumer
Planning For a Post COVID-19 World
As Canadians have met their survival needs and stocked up on essentials, they are now
Innovating Through Chaos – Trend Hunter
“Companies that ‘think’ they are doing well are more likely to be disrupted” We attended