INSIGHT GEMS FROM PEARL
Featured Insight
Innovation is challenging, no question about it. It requires vision, process, best practices, a team, and most importantly, alignment with company strategy.
Insights
Review: Tim Hortons Innovation Café
We tried Tim Hortons Innovation Café – here’s what we. thought Pearl visited the new
Cannabis 2.0 Product Innovation Opportunities
Deloitte estimates the Canadian market for edibles and alternative cannabis products to be worth C$2.7
Fun and Innovative Food Trends
Pearl went to the Canadian National Exhibition (CNE) in Toronto and tried some of the
Pearl’s Top Picks from Mintel’s Consumer Trends study
We reviewed Mintel’s 2019 Global Consumer Trends and here are the most interesting and relevant
Why You Shouldn’t Invite Consumers to a Focus Group
If you want to know your target consumers, don’t invite them to a focus group.
Health & Wellness Packaged Foods Trends
We reviewed Euromonitor’s Top 3 Health & Wellness Packaged Food Trends and deep dived into
Innovation in Cannabis
There is some much innovation happening in the cannabis space right now. Here are a
How To Prevent Your Expertise From Becoming A Weakness
You are a knowledgeable expert in your industry. You are an experienced leader with a