INSIGHT GEMS FROM PEARL
Featured Insight
Innovation is challenging, no question about it. It requires vision, process, best practices, a team, and most importantly, alignment with company strategy.
Insights

Fun and Innovative Food Trends
Pearl went to the Canadian National Exhibition (CNE) in Toronto and tried some of the

Pearl’s Top Picks from Mintel’s Consumer Trends study
We reviewed Mintel’s 2019 Global Consumer Trends and here are the most interesting and relevant

National Cannabis Study Q2 2019 StatsCan Survey
We reviewed Statistic Canada’s legalization results from the National Cannabis Survey and distilled down the

Why You Shouldn’t Invite Consumers to a Focus Group
If you want to know your target consumers, don’t invite them to a focus group.

Health & Wellness Packaged Foods Trends
We reviewed Euromonitor’s Top 3 Health & Wellness Packaged Food Trends and deep dived into

Innovation in Cannabis
There is some much innovation happening in the cannabis space right now. Here are a

How To Prevent Your Expertise From Becoming A Weakness
You are a knowledgeable expert in your industry. You are an experienced leader with a

From Commodity to Superfood – Lessons Learned from how Pulses made a Strategy Pivot
If you have been following the meteoric rise of Beyond Meat, you may have read